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	<title>ShuBee Business Tips</title>
	<link>http://www.shubeebusinesstips.com</link>
	<description>Business Tips for the Residential Service Contractor</description>
	<lastBuildDate>Tue, 24 Jan 2012 13:21:03 +0000</lastBuildDate>
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		<title>Who, Me?  Accountability for Contractors Part 2: Which Comes First… Responsibility or Accountability?</title>
		<description><![CDATA[ac·count·abil·i·ty
: the quality or state of being accountable; especially : an obligation or willingness to accept responsibility or to account for one's actions

re·spon·si·bil·i·ty
1 : the quality or state of being responsible; as a : moral, legal, or mental accountability b : reliability, trustworthiness
2 : something for which one is responsible ]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/who-me-accountability-for-contractors-part-2-which-comes-first%e2%80%a6-responsibility-or-accountability/</link>
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		<title>Direct Marketing for 2 cents a Contact</title>
		<description><![CDATA[That’s Right, 2 cents a contact! What is it? Email Marketing. The fastest, easiest, and most effective way to communicate with your customer base is also the least expensive. Creating a customized campaign is not as difficult as you may think.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/direct-marketing-for-2-cents-a-contact/</link>
			</item>
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		<title>Price, Quality &amp; Service &#8211; What Matters Most?</title>
		<description><![CDATA[The meat market in Lewisville, Texas is a landmark.  Not only does the meat market sell meat, it serves great lunches, including outstanding BBQ, homemade pies, etc.  Every year, we hold a “Rib Off” at the Service Roundtable where we buy ribs from three different restaurants and conduct blind taste tests for the sauce and meat.  The meat market wins every time it’s in the competition.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/price-quality-service-what-matters-most/</link>
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		<title>Building the Team &#8211; Bonus for the Salespeople</title>
		<description><![CDATA[Salespeople are paid hourly according to skill level and licensing or skills training achievement.  Aim for a consistent hourly rate for the position.  Overtime applies according to state and federal wage and hour laws.

Use a Bonus Plan to reward production over Goal.  Performance at Goal is what is expected of those who hold the Position of Salesperson.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/building-the-team-bonus-for-the-salespeople/</link>
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		<title>Ideas to Get Your Phone to Ring</title>
		<description><![CDATA[I’ve spoken with a number of Nexstar® Network members who’ve asked for ideas to get the phone to ring. Together, we’ve come up with thoughts that we have gotten quite excited about, and I’d like to share some of them with you.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/ideas-to-get-your-phone-to-ring/</link>
			</item>
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		<title>I Want a Breakdown</title>
		<description><![CDATA[Sooner or later it happens to everyone in the business. A disgruntled customer notices the prices of parts and merchandise sold at the retail stores and complains about the big markups charged by the contractor.  This is a bigger problem for time and material firms, whose prices are itemized for all to see at a glance. However, even we flat raters face it from time to time.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/i-want-a-breakdown/</link>
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		<title>Who, Me?  Accountability for Contractors Part 1: The Basic Needs</title>
		<description><![CDATA[Having read a great deal of books on businesses and what it means to operate a successful one, we’ve come to the conclusion that everyone has a great deal to say on the subject. Enough to fill aircraft carriers, in fact. So where does one start?

That’s why when we work with a contractor to help improve his business, we try to summarize the best of what we’ve learned and what we’ve seen work in successful companies. And we have found that the best place to start is with the knowledge that every act, every day, requires accountability.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/who-me-accountability-for-contractors-part-1-the-basic-needs/</link>
			</item>
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		<title>Tracking Jobs</title>
		<description><![CDATA[Do you know if your prices are right?  Do you know if you are properly bidding your Jobs? 

The bottom line is the bottom line.  Hurray for you…if you are making all the money you want, if you are providing a real retirement investment program for yourself and your team members and if you could take a major hit to your business (disaster, disability, divorce?) and still be in positive cash flow.  If so, you can stop right here.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/tracking-jobs/</link>
			</item>
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		<title>Simple, Successful Marketing</title>
		<description><![CDATA[One of the great things about ShuBee is all of the simple, yet successful products they provide to the industry that help you stand out and succeed.  Here are ten simple, successful marketing tactics you apply in your company.  Don’t let the simplicity fool you.  Simplest can be best.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/simple-successful-marketing/</link>
			</item>
	<item>
		<title>The Cost of Not Knowing Goes On and On</title>
		<description><![CDATA[In my on “The Cost of Not Knowing Your Costs,” I challenged contractors to prove that they could make money and provide decent income and benefits for employees at the PHC service industry’s prevailing labor rates of $50-55 an hour. I got no takers, although Paul Swan sent me an interesting letter pointing out that many contractors who charge extra for travel time are billing for more labor hours than they actually put in.]]></description>
		<link>http://www.shubeebusinesstips.com/2012/01/the-cost-of-not-knowing-goes-on-and-on/</link>
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